For Oilfield Suppliers, It’s Adapt or Die

Image of oilfield worker standing next to a pump jack against an ominous sky.

This post was updated on June 26, 2019. 

Oil prices have rebounded from their 2014 collapse. Yet for upstream suppliers, it’s hard to tell.

It’s going to take more than crude in the $60s to rebalance the oilfield. The problem remains structural. In short, there are too many players chasing too little demand. Continue reading “For Oilfield Suppliers, It’s Adapt or Die”

Integrated Oilfield Suppliers Plot Divergent Paths

Integrated Suppliers Plot Different Paths - Featured Image

As the oil and gas sector stirs with a hopeful sense of purpose, several of its largest and most influential suppliers are pursuing distinctly different strategies. It’s not just about which products and services will propel the industry forward. To some extent, the balance of power between providers and customers is at stake.

On one end of the strategic spectrum sit Schlumberger and GE Oil & Gas. With the help of recent acquisitions, both companies hope to meld oilfield equipment and services into a new seamless network, one capable of generating and interpreting streams of data for use in improving performance across all phases of a well. If successful, the impact could be far-reaching. Continue reading “Integrated Oilfield Suppliers Plot Divergent Paths”

GE Deal Offers Baker Hughes a New Beginning

GE Oil & Gas and Baker Hughes Hard Hats - Featured Image

GE Oil & Gas and Baker Hughes shocked the oil and gas world with the announcement they will come together to create the industry’s number two supplier. From a financial standpoint, the transaction is effectively an acquisition of Baker Hughes by GE. In practical terms, it’s more like a merger.

Both companies will contribute their respective businesses to a new publicly traded entity (“New” Baker Hughes). GE Oil & Gas will also contribute $7.4 billion in cash, which in turn will go to Baker Hughes shareholders in the form of a one-time dividend. GE will own 62.5% of the new company and run the overall show. Baker Hughes shareholders will own the remaining 37.5% and be represented in the boardroom with four of nine director seats. Continue reading “GE Deal Offers Baker Hughes a New Beginning”

Schlumberger’s Quiet Moonshot

Schlumberger's Ambitious Moonshot

Schlumberger’s bid for Cameron Int’l is big news in a flinching industry.  The vision behind the deal is ambitious — even a bit brash.  It’s more than just the consolidation of two large oilfield suppliers. The technical aspects of the plan could unleash industry ripples for decades to come.

Cameron’s long-time focus has been on the “heavy iron” used in the oil patch.  Schlumberger hopes to expand on that role by creating fully integrated drilling and production systems around its various products. The idea amounts to an operating system that efficiently manages processes from downhole to delivery.

It’s an alluring concept, one that cuts across much of the upstream Continue reading “Schlumberger’s Quiet Moonshot”

Schlumberger Angles for Growth with Bid for Cameron

Business Growth

Changes in the outlook for the upstream oil and gas industry have led Schlumberger to launch a convincing bid for Houston-based oilfield equipment supplier and current joint-venture partner Cameron Int’l. The richly valued deal implies a price for Cameron’s stock of just over $66 per share, a 56% premium over its pre-announcement close.  With the assumption of $1.1 billion of Cameron debt, the deal’s total price approaches $15 billion.

This is not the first time in recent memory Schlumberger has sought to acquire an existing partner.  In 2010, it purchased Smith Int’l to gain needed Continue reading “Schlumberger Angles for Growth with Bid for Cameron”

FMC Technologies An Oil Equipment Company To Watch

telescope

FMC Technologies, a leading oil equipment company, consistently outranks its peer-group average in EnergyPoint Research’s customer satisfaction surveys. The company has grown into a dominant player over the years partly on the strength of a vigorous research and development program that began bearing fruit in time for today’s exuberant revival of subsea drilling and development.

Not a pure customer satisfaction winner, though, FMC’s ratings fall more in line with its oil equipment company cohorts in the subsea segment. Like many of its peers, the company draws lower ratings from some customers for both organizational and equipment performance. And in what might come as a surprise to some, the company rates lower in shelf and deepwater wells, which account for about two-thirds of its business, than for onshore applications. Continue reading “FMC Technologies An Oil Equipment Company To Watch”

NOV Closes the One-stop Shop

Separate Directions

National Oilwell Varco (NOV) operates just about everywhere oil and gas is extracted, enjoying a hearty share of the market for integrated oilfield equipment. Yet global reach and a wide-ranging portfolio of products do not necessarily translate to a better customer experience—for NOV or its competitors.

EnergyPoint’s most recent survey data suggest NOV’s customer satisfaction ratings, while certainly competitive within its peer group, have slowly trended down as the company logged lower scores in various segments. To be fair, ratings for manufacturers of capital drilling equipment remain below average industry-wide. However, NOV has been sliding from its previous perch. Continue reading “NOV Closes the One-stop Shop”

Cameron Int’l Making Its Way To New Depths

New Depths

Conceptualizing, fabricating and installing the labyrinth of integrated systems and equipment required for today’s massive subsea projects are some of the most complex tasks in the oil and gas industry. Without question, the daunting challenges at these depths contribute to the historically low customer satisfaction ratings for subsea products we have observed in our surveys over the years.

Although not the market-share leader in the space, Cameron International has recently been dynamic in its efforts related to increasing the profile of its subsea offerings, most notably advancing the depth and breadth of its capabilities via its OneSubsea joint venture with Schlumberger.

Continue reading “Cameron Int’l Making Its Way To New Depths”

Sizing Up GE + Lufkin Industries – Part 2

M&A

Part 1 of this article discussed background issues at play for the companies in GE Oil & Gas‘ purchase of Lufkin Industries, including the uncharacteristic decline in Lufkin’s customer satisfaction ratings in 2011 and early 2012. It also took a look at the strategic rationale behind the deal.

This second part focuses on what the GE-Lufkin combination prospectively means for customers, with particular attention paid to the perceived cultural fit between the two companies. Continue reading “Sizing Up GE + Lufkin Industries – Part 2”

Sizing Up GE + Lufkin Industries – Part 1

M&A

Despite its relatively small size and narrow focus, Lufkin Industries‘ products are iconic within the petroleum industry. Glance at virtually any photo of a West Texas oilfield, and you’ll likely see at least one gracefully oscillating Lufkin pump jack. The oilfield’s a pretty practical place, but there’s always been something sublime about that particular image.

With its announcement earlier this week that it will purchase Lufkin Industries for $3.3 billion — a rich 38% premium over the previous trading-day’s closing price — GE Oil & Gas obviously sees something inspiring in the shot as well. The industrial giant clearly believes there are strong secular growth prospects in artificial lift applications. Continue reading “Sizing Up GE + Lufkin Industries – Part 1”