Tag: directional drilling

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Is Bundling All Its Cracked Up To Be?

Bundling May Be Hurting Overall Customer Satisfaction

Bundling of products and services is always a hot topic in the oilfield. Suppliers contend it’s what customers need, and customers seem forever intrigued. Wall Street sees a catalyst for suppliers to grow revenues and expand margins and a way for operators to reduce costs.

One can understand the enthusiasm. After all, who wants to believe leveraging relationships and infrastructure by selling more to loyal clients isn’t a good thing? And the one-stop shop is a more effective supply chain-solution, right?

If it were only so simple.

Analysis of EnergyPoint customer satisfaction data paints a murky picture when it comes to bundling. Continue reading “Is Bundling All Its Cracked Up To Be?”

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The Other Drilling Guys

Directional Drilling Feature Image

The increasing complexity of today’s drilling process places considerable attention on the role of drilling contractors.  However, there are drilling-related services not traditionally provided by drillers that play an equally important role in determining the quality and profitability of a well.

For the purposes of EnergyPoint’s independent surveys, these other services fall into five segments: drilling fluids, fishing, cementing, directional drilling and measurement-while-drilling (MWD). Generally speaking, survey results suggest customers have high regard for the drilling-related services they provide.  In fact, the category’s customer satisfaction scores have outperformed EnergyPoint’s broader index of oilfield products and services since 2004. Continue reading “The Other Drilling Guys”